π¦ SDR in 2024
Personal update: Katie is back (katie@keyplay.io). Please consider asking her how proven ICP principles + Keyplay = your best accounts for outbound & ABM. π―π Ok, now that I fired myself from the sales team, this newsletter is about the SDR in 2024... The SDR/AE model has been the standard for B2B sales teams. Since Aaron Ross published the playbook in 2011, SaaS leaders have studied and practiced the "Predictable Revenue" model from seed to scale. But, only 9% of our 479 survey respondents...